Profit Begins at the Top
Profit Begins At The Top a is a masterclass in maximizing revenue opportunities and driving profits for F&B pros or rising stars. Together we will explore the FIVE steps to building top line revenue in your F&B operation.
Course curriculum
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1
Getting Started
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Sir Richard Branson Quote
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Welcome
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What You Can Expect Preview
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Must Download Success Journal & Resources
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What You Can Expect
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Five Easy Steps
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What are your objectives?
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2
Know Your Operation
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Know Your Operation
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What's Your Niche?
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Carving out Your Niche
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3
Know Your Guest
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Know Your Guest
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Customer Journey Mapping
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4
Know Your Competition
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Know Your Competition
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Competitive Analysis
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Why Do Restaurants Cluster??
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BONUS Competitive Set Analysis Spreadsheet
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5
Turn Your Order Taker into a Experience Maker
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Order Taker into Experience Maker
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Situational Selling
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Price Anchoring
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What's In It For ME
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Sales Tools
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6
Develop a SMART Promotion
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Develop a SMART Promotion
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SMART Considerations
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7
Summary & Wrap Up
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SMART Promotion Submission
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Congratulations
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